RADIX
THE ROOT OF
WHAT IS
NEXT
AWARD-WINNING Growth Agency built to connect Strategy, Creativity, Data and MarTech Intelligence into one integrated system.
AWARD-WINNING Growth Agency built to connect Strategy, Creativity, Data and MarTech Intelligence into one integrated system.
Brands that trust RADIX
(2016-26©)
Brands that trust RADIX
(2016-26©)
WE HELP BRANDS GROW THROUGH STRATEGIC CLARITY, CREATIVE STRENGTH AND COMMERCIAL
ACCOUNTABILITY
WE HELP BRANDS GROW THROUGH STRATEGIC CLARITY, CREATIVE STRENGTH AND COMMERCIAL ACCOUNTABILITY
YEARS IN MENA
YEARS IN MENA
YEARS IN MENA
REGIONAL BRANDS SUPPORTED
REGIONAL BRANDS SUPPORTED
REGIONAL BRANDS SUPPORTED
MEDIA VOLUME MANAGED
MEDIA VOLUME MANAGED
MEDIA VOLUME MANAGED
CLIENT RETENTION
CLIENT RETENTION
CLIENT RETENTION
BUILT FOR THE REGION.
DESIGNED FOR MODERN
GROWTH.
Your digital journey begins with a conversation. Let's talk today.
Your digital journey begins with a conversation. Let's talk today.
RADIX-OS
CONNECTING EVERY BUSINESS DECISION
DRIVING THE THREE FORCES OF
MODERN GROWTH
RADIX-OS
CONNECTING EVERY BUSINESS DECISION
DRIVING THE THREE FORCES OF
MODERN GROWTH
RADIX-OS
CONNECTING EVERY BUSINESS DECISION
DRIVING THE THREE FORCES OF
MODERN GROWTH
OUR WORK.
OUR WORK.
©2026
Case study
Case study
Case study
NATIONAL BANK OF OMAN
OMAN’S FIRST-EVER
VIRTUAL FAMILY
NATIONAL BANK OF OMAN
OMAN’S FIRST-EVER
VIRTUAL FAMILY
SOCIAL IMPACT
SOCIAL IMPACT
SOCIAL IMPACT
+220%
BRAND SOCIAL SHARES
2.7 MILLION VIDEO VIEWS
ENGAGEMENT RATE FAR ABOVE THE INDUSTRY STANDARD
ENGAGEMENT RATE FAR ABOVE THE INDUSTRY STANDARD
ENGAGEMENT RATE FAR ABOVE THE INDUSTRY STANDARD
7% → 24.47%
7% → 24.47%
7% → 24.47%
AI AT ITS BEST: NBO's New Family Is Here to Transform Your Banking
MUSCAT DAILY
PRODUCTION COST
REDUCTION IN PRODUCTION COSTS THROUGH AI IMPLEMENTATION
+30%
+30%
SOCIAL REACH
SOCIAL REACH
+900K
Dec
+1.6M
Jan
+2.3M
Feb
+3.5M
Feb
+6M
Feb
+8M
Mar
What we do
What we do
SERVICES.
SERVICES.
(4)
(4)
(4)
(001)
STRATEGIC ADVANTAGE
We identify where brands can win disproportionately. Through market intelligence, audience understanding, cultural insight and competitive positioning, we uncover the opportunities that create long-term advantage.
Capabilities
Brand & Business Strategy
Consumer & Cultural Insights
Market Positioning
Communications Planning
Competitive Intelligence
5+
STRATEGIC ADVANTAGE
(002)
CREATIVE INTELLIGENCE
Creativity should do more than look good. It should create demand, distinction and commercial impact. We build creative platforms, campaigns and content ecosystems designed to move audiences and businesses
Capabilities
Creative Strategy
Brand Storytelling
Content Production
Social & Creative Campaigns
Creator & Influencer Partnerships
Community Management
6+
CREATIVE INTELLIGENCE
(003)
DATA ENGINEERING
We engineer scalable growth through integrated media, performance and optimisation systems. Every campaign is designed to test, learn and improve continuously.
Capabilities
Integrated Media Planning & Buying
Performance Marketing
SEO & Search Strategy
CommerConversion Planning
Paid Social & Digital Media
Martech Integrations
6+
DATA ENGINEERING
(004)
POWERED BY INTELLIGENCE & TECHNOLOGY
Technology is no longer separate from marketing. It powers it. RADIX integrates AI, automation, data and reporting systems to create smarter, faster and more adaptive growth.
Capabilities
AI-Powered Marketing Workflows
AI Activations & Brand Experiences
Data & Reporting Dashboards
Predictive Consumer Intelligence
Marketing Automation
Cross-Channel Martech Integration
6+
POWERED BY INTELLIGENCE & TECHNOLOGY
(001)
STRATEGIC ADVANTAGE
We identify where brands can win disproportionately. Through market intelligence, audience understanding, cultural insight and competitive positioning, we uncover the opportunities that create long-term advantage.
Capabilities
Brand & Business Strategy
Consumer & Cultural Insights
Market Positioning
Communications Planning
Competitive Intelligence
5+
STRATEGIC ADVANTAGE
(002)
CREATIVE INTELLIGENCE
Creativity should do more than look good. It should create demand, distinction and commercial impact. We build creative platforms, campaigns and content ecosystems designed to move audiences and businesses
Capabilities
Creative Strategy
Brand Storytelling
Content Production
Social & Creative Campaigns
Creator & Influencer Partnerships
Community Management
6+
CREATIVE INTELLIGENCE
(003)
DATA ENGINEERING
We engineer scalable growth through integrated media, performance and optimisation systems. Every campaign is designed to test, learn and improve continuously.
Capabilities
Integrated Media Planning & Buying
Performance Marketing
SEO & Search Strategy
CommerConversion Planning
Paid Social & Digital Media
Martech Integrations
6+
DATA ENGINEERING
(004)
POWERED BY INTELLIGENCE & TECHNOLOGY
Technology is no longer separate from marketing. It powers it. RADIX integrates AI, automation, data and reporting systems to create smarter, faster and more adaptive growth.
Capabilities
AI-Powered Marketing Workflows
AI Activations & Brand Experiences
Data & Reporting Dashboards
Predictive Consumer Intelligence
Marketing Automation
Cross-Channel Martech Integration
6+
POWERED BY INTELLIGENCE & TECHNOLOGY
(001)
STRATEGIC ADVANTAGE
We identify where brands can win disproportionately. Through market intelligence, audience understanding, cultural insight and competitive positioning, we uncover the opportunities that create long-term advantage.
Capabilities
Brand & Business Strategy
Consumer & Cultural Insights
Market Positioning
Communications Planning
Competitive Intelligence
5+
STRATEGIC ADVANTAGE
(002)
CREATIVE INTELLIGENCE
Creativity should do more than look good. It should create demand, distinction and commercial impact. We build creative platforms, campaigns and content ecosystems designed to move audiences and businesses
Capabilities
Creative Strategy
Brand Storytelling
Content Production
Social & Creative Campaigns
Creator & Influencer Partnerships
Community Management
6+
CREATIVE INTELLIGENCE
(003)
DATA ENGINEERING
We engineer scalable growth through integrated media, performance and optimisation systems. Every campaign is designed to test, learn and improve continuously.
Capabilities
Integrated Media Planning & Buying
Performance Marketing
SEO & Search Strategy
CommerConversion Planning
Paid Social & Digital Media
Martech Integrations
6+
DATA ENGINEERING
(004)
POWERED BY INTELLIGENCE & TECHNOLOGY
Technology is no longer separate from marketing. It powers it. RADIX integrates AI, automation, data and reporting systems to create smarter, faster and more adaptive growth.
Capabilities
AI-Powered Marketing Workflows
AI Activations & Brand Experiences
Data & Reporting Dashboards
Predictive Consumer Intelligence
Marketing Automation
Cross-Channel Martech Integration
6+
POWERED BY INTELLIGENCE & TECHNOLOGY
Testimonials
Testimonials
WORKING
WITH RADIX.
WORKING
WITH RADIX.
Lamya Al Ismaili
Team Lead – Brand Management & Marketing, National Bank of Oman
RADIX has been a trusted partner in building and evolving our digital presence for the last 6 years. They bring a balance of strategic thinking and execution, ensuring that our communication remains relevant, consistent, and aligned with our business priorities. Their ability to understand the nuances of our brand and translate that into engagement across platforms has been key to our progress. It has been a collaborative journey, and we value the stability, continuity, and perspective that RADIX brings to the table.
Lamya Al Ismaili
Team Lead – Brand Management & Marketing, National Bank of Oman
RADIX has been a trusted partner in building and evolving our digital presence for the last 6 years. They bring a balance of strategic thinking and execution, ensuring that our communication remains relevant, consistent, and aligned with our business priorities. Their ability to understand the nuances of our brand and translate that into engagement across platforms has been key to our progress. It has been a collaborative journey, and we value the stability, continuity, and perspective that RADIX brings to the table.
Mahmood Yousef
Digital Manager– Nestle
RADIX has been a consistent partner across our digital campaigns, and special projects for different brands. They bring a strong understanding of both brand building and the pace required to deliver in a dynamic market. Their strength lies in connecting strategy with execution —ensuring ideas are not only well thought through but also effectively brought to life across platforms. We value the partnership and the role they continue to play in supporting our evolving communication needs.
Mahmood Yousef
Digital Manager– Nestle
RADIX has been a consistent partner across our digital campaigns, and special projects for different brands. They bring a strong understanding of both brand building and the pace required to deliver in a dynamic market. Their strength lies in connecting strategy with execution —ensuring ideas are not only well thought through but also effectively brought to life across platforms. We value the partnership and the role they continue to play in supporting our evolving communication needs.
Danish Haider
Head of Marketing ME – Midea Group
RADIX are collaborative, responsive, and creative, delivering great digital solutions. They are reliable partners, offering valuable insights that exceed our expectations. They've even suggested new channels and formats to enhance our campaigns. We're excited to keep working with Radix for more successful campaigns ahead.
Danish Haider
Head of Marketing ME – Midea Group
RADIX are collaborative, responsive, and creative, delivering great digital solutions. They are reliable partners, offering valuable insights that exceed our expectations. They've even suggested new channels and formats to enhance our campaigns. We're excited to keep working with Radix for more successful campaigns ahead.
Sulann Dsouza
Head of Marketing – Citroen- Al Rostamani Group
Working with RADIX has been a strong partnership. Their media strategy is always clearly aligned to business objectives, bringing a level of structure and consistency that stands out. The team is dependable and easy to work with, with seamless account management throughout. Social media has been a clear highlight, with strong performance and a steady stream of proactive ideas that are followed through with solid execution.
Sulann Dsouza
Head of Marketing – Citroen- Al Rostamani Group
Working with RADIX has been a strong partnership. Their media strategy is always clearly aligned to business objectives, bringing a level of structure and consistency that stands out. The team is dependable and easy to work with, with seamless account management throughout. Social media has been a clear highlight, with strong performance and a steady stream of proactive ideas that are followed through with solid execution.
Every project we take on is designed for long-term success.
Every project we take on is designed for long-term success.
Every project we take on is designed for long-term success.
OUR APPROACH IS SIMPLE: WE FOCUS ON FUNCTIONALITY, SPEED, AND CLARITY, ENSURING THAT EVERY PROJECT SERVES A CLEAR PURPOSE WITHOUT UNNECESSARY COMPLEXITY.
OUR APPROACH IS SIMPLE: WE FOCUS ON FUNCTIONALITY, SPEED, AND CLARITY, ENSURING THAT EVERY PROJECT SERVES A CLEAR PURPOSE WITHOUT UNNECESSARY COMPLEXITY.
OUR APPROACH IS SIMPLE: WE FOCUS ON FUNCTIONALITY, SPEED, AND CLARITY, ENSURING THAT EVERY PROJECT SERVES A CLEAR PURPOSE WITHOUT UNNECESSARY COMPLEXITY.
We don’t overpromise or use flashy marketing language. We simply build well-designed, functional websites and strategies that help businesses succeed.
We don’t overpromise or use flashy marketing language. We simply build well-designed, functional websites and strategies that help businesses succeed.
We don’t overpromise or use flashy marketing language. We simply build well-designed, functional websites and strategies that help businesses succeed.
THE FACES BEHIND THE MOMENTUM.
THE FACES BEHIND THE MOMENTUM.
BE PART OF OUR MISSION
BE PART OF OUR MISSION
BE PART OF OUR MISSION
If you’re ready to create and collaborate, we’d love to hear from you.
If you’re ready to create and collaborate, we’d love to hear from you.
If you’re ready to create and collaborate, we’d love to hear from you.
Head of Media
at RADIX®
Alefiya Kapadia
Head of Media
at RADIX®
Alefiya Kapadia
Head of Media
at RADIX®
Alefiya Kapadia
Senior Social Manager
at RADIX®
Asya Al Lamki
Senior Social Manager
at RADIX®
Asya Al Lamki
Senior Social Manager
at RADIX®
Asya Al Lamki
Managing Director
at RADIX®
Vivek Nair
Managing Director
at RADIX®
Vivek Nair
Managing Director
at RADIX®
Vivek Nair
Director of Business Growth
at RADIX®
Rachelle Watson-Hill
Director of Business Growth
at RADIX®
Rachelle Watson-Hill
Director of Business Growth
at RADIX®
Rachelle Watson-Hill
LET’S BUILD
WHAT’S NEXT
WHETHER YOU NEED A LAUNCH PARTNER, A SHARPER GROWTH SYSTEM, OR A TEAM TO UNTANGLE COMPLEXITY AND UNLOCK PERFORMANCE - RADIX IS BUILT FOR IT.
LET’S BUILD
WHAT’S NEXT
WHETHER YOU NEED A LAUNCH PARTNER, A SHARPER GROWTH SYSTEM, OR A TEAM TO UNTANGLE COMPLEXITY AND UNLOCK PERFORMANCE - RADIX IS BUILT FOR IT.
LET’S BUILD
WHAT’S NEXT
WHETHER YOU NEED A LAUNCH PARTNER, A SHARPER GROWTH SYSTEM, OR A TEAM TO UNTANGLE COMPLEXITY AND UNLOCK PERFORMANCE - RADIX IS BUILT FOR IT.